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Who uses more dating services? Men or women?

I ask because every time I see ads for dating services, both on television and the Internet (especially Internet) which ALWAYS show cute or hot women. They use attractive women advertising for dating services, so you should try to attract men. If you are looking for men, this might emply Many women are already using these services. Is it true? I think that women would less likely to use these services because of its very easy for women to meet men. Basically just have to leave their home.

I think the concept is to attract both sexes, although I suspect that men use more than women on the basis of some of the theories mentioned above (of women are addressed much more frequently than men, making a dating service less useful). Men are attracted by television commercials with women because men attracted to a service that has a lot of women who use it and this advertising gives that impression. Women may be attracted by the same ad, as it would safer than other women use, and therefore men are attracted to her, also women can find other women to ensure they are using (women are more community-minded compared to men who are competitive, at least in the stereotype). I guess that explains why Internet advertising tends to show that the opposite sex is a result of targeted advertising. Same concept as Google ads. You log on to Myspace.com and Yahoo! and have already identified himself as male or female, so that advertisers provide advertising based on sex. I do not know if that's true everywhere, but I always see ads from Yahoo! personal with women, so in my guess part costs.

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